José’s expertise in leadership and strategy execution with a particular focus on business development has been built over a 20 year career in research and in the Medical Device Industry. He has been leading highly competitive regions, such as Germany, Austria and Switzerland, as well as Italy, Spain and Portugal. He has a proven track record in product development, shaping the offer based on customer needs and successfully placing the products in the market. He developed regional business strategies and deployed successful sales organizations in the field, maximizing business development in challenging market conditions.